Meet our team

With The Shine Collective team, you’re in more than just safe hands; we’ll go the extra mile to look after your people, your business, and your brand.

Founded by Jacky James in 2012, we’ve grown to have offices in both Rotorua (led by Jacky) and Tauranga (led by Partner, Meg Jones). While physically located in the Bay of Plenty, we have clients spread throughout New Zealand, and are often in Auckland, Hamilton, Wellington and other major centres.

We’re a team of like-minded individuals who are passionate about delivering outstanding outcomes for our diverse portfolio of clients, each and every time.

Our company values, vision and philosophy are a direct reflection of the types of organisations we want to inspire.

We’re a team where everyone is involved in projects that make positive impacts for our clients and the communities we live, work and play in. We tell the stories that matter to shape the communities we live in.

At the heart of great communications are people – and that’s the focus of everything we do. Bringing stories of people and their businesses to life and protecting their brand when it matters.

Jacky James

Managing Partner

Founder of The Shine Collective, Jacky established The Shine Collective in Rotorua in 2012. She’s a senior communications practitioner with…

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Meg Jones


Meg has spent more than 20 years honing her skills as communication and marketing practitioner with senior roles in tertiary…

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Stephanie Bennett

Senior Communications Consultant

Based in Rotorua, Stephanie has worked in public relations and the media for more than 10 years, including as a…

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Hamish Utteridge

Senior Communications Consultant

Born in Rotorua, Hamish is now based in Hamilton Kirikiriroa where he studied English and Linguistics at the University of…

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Tegan Church

Communications Consultant

Our Rotorua-based Communications Consultant, Tegan loves all forms of social media and creative storytelling, bringing a youthful voice to our…

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Vittoria Nevin

Communications Consultant

Vittoria Nevin is a Communications Consultant based in our Tauranga office. Raised in Auckland, Vittoria has had an impressive career…

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Ally Armstrong

Office Manager

Ally is our Office Manager in the Rotorua office and brings a wealth of knowledge in accounting, office, and project…

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Sahana Jones

Communications Coordinator

Sahana Jones is a Communications Coordinator based in our Tauranga office. Raised in Tauranga, Sahana is the youngest member of…

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Niki Ash

Graphic Designer

Niki is the creative genius behind many of our client projects. With a career spanning agency, corporate and public sector,…

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We tell the stories that matter to shape the communities we live in.

Contact us to find out how we can support your business.