We are the Shine Collective, an award-winning strategic communications agency. We tell the stories that matter, to shape the communities we live in. Let us tell yours.

Meet our talented team

Some of our valued clients

“The Shine Collective team has developed and implemented an evolving communications strategy with considerable success, with a particular focus on internal staff engagement, brand awareness, sustainability, and issues management. They have successfully navigated our way through challenging business and communications issues, without any impact on our day to day operations or reputation.”

OCS New Zealand & Australia

News and Insights

Check out some of our latest articles and thought pieces.

When noise drowns out clarity

Black Friday sales. Christmas sales. Boxing Day sales. IKEA opening. Political polls. Election Year. All Blacks. Climate change. Wicked: For…

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Charlie paws his way to national recognition for wildlife control

Rotorua Airport’s ‘goodest boy’ is leading the charge in bringing down its rate of bird strikes and near misses –…

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The power of the pod: Insights & our latest podcast recommendations

We are passionate podcast listeners at Shine (check out our latest recommendations below), but like every other channel, podcasts are…

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How to avoid a post-Christmas work do crisis

Work Christmas parties can be the topic of water cooler kōrero for weeks after the big event.   But that gossip…

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The changing face of media in Aotearoa

Not long ago, we dialled into a Media Leader’s Briefing held by PRINZ in Tāmaki Makaurau. (And kudos to PRINZ for making…

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Troubleshooting your comms when they just aren’t working

What do you do when the key messages in your comms aren’t landing where you need them to? It can…

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We tell the stories that matter to shape the communities we live in.

Contact us to find out how we can support your business.