Social media is an important tool to open a two-way kōrero with your key audiences.
While it’s easy to do your personal social media accounts on the fly, creating engaging, relevant, and meaningful content as a business requires a bit more planning and strategy. That’s where a social media calendar can be hugely beneficial.A calendar helps you to map out potential content ideas, align with key dates in the year, develop content in advance, and most importantly, ensure you’re working towards your business objectives.
Alongside organising your content, a social media calendar helps ensure your messaging is consistent across multiple platforms, and can also be used to help monitor what content is performing best for your business.
Get in touch to discuss how a social media plan and calendar can support your business objectives.