What do you do when the key messages in your comms aren’t landing where you need them to? It can…
Why you should care about the Plain Language Act Repeal Bill
You may (or may not) have seen some chatter online about the Plain Language Act Repeal Bill – either way,…
Why comms is more than just a ‘nice to have’
One of the challenges communications professionals can often face is the perception that this work is a “nice to have”,…
Embrace the ease of a social media calendar
Social media is an important tool to open a two-way kōrero with your key audiences. While it’s easy to do…
Engage and Elevate: Choosing best-for-project engagement methods
Community engagement plays a huge role in nearly everything we do at the Shine Collective – so much so that…
Crisis Communications
A crisis can strike at any time, but it’s how you deal with it that matters the most. Preparing ahead…